Country and regional commercial ownership that produces real revenue.
I’m for companies that need Brazil or LatAm to show up as a real P&L — quotas, margins, teams, and the commercial motion that compounds — not a market slide. I’ve already lived the frames that seat requires: create the market, turn smoke into fire, scale multi-country revenue, rebuild after a deal, and own a country line end-to-end. I also run an AI company that places conversational agents as digital team members into live sales and service work — colleagues that finish the job, not demos that stall at 90%. Same through-line: ownership of the outcome.
Country commercial leaders who have actually grown markets are rare. Founders who ship AI that customers keep are rare. People who have done both — and can work across Portuguese, English, and Spanish, between São Paulo and a US HQ — are rarer still.
In plain terms: the additive value of depth in more than one domain is more than additive — you become hard to swap because you’re a specialist in the combination, not a fungible peak in one silo. Mine is country and regional P&L ownership, hands-on AI product and delivery, and LatAm–US enterprise motion in one seat. Not two careers stapled together. One profile: grow the market, own the numbers, and put AI into the work where it earns its keep.
At Compaq and Dell I helped grow Brazil and LatAm markets when the playbook was still being written — including consumer PC leadership that passed IBM to #1, and Systems LatAm at roughly $220M with a team of about 300. Later, as CRO for Syntonic Brazil, we took country revenue roughly 10× to about $20M a year. The job was always the same: grow the market and own the P&L.
At LabOne / OTT / UUX I led a carve-out into multi-country SaaS — roughly $60M ARR, about 220 people, about 18 countries — plus a Telefónica content business that compounded over a decade. After the Agile deal, as CCO, we rebuilt commercial trust across Europe and Latin America: ARR roughly +60% to about $90M, about $18M in new contracts, and a restored pipeline of about $35M. Growth after the deal is the test.
At Norfolk AI I run an Agent Factory: conversational agents as digital team members in sales, service, and operations — on ElevenLabs Conversational AI, Austin and São Paulo. Live deployments have cut service cost about 30–45%, with payback under six months. I still write in Cursor and Claude Code. This is a product and a P&L I own — not a side hobby next to the commercial work.
I’m relocating to São Paulo to grow Brazil as a revenue market — comfortable reporting into Miami or a US HQ. Portuguese, English, and Spanish. US, Brazilian, and Italian citizenship.
I’m open to the right country or regional commercial seat — GM, country manager, managing director, VP with real P&L — and to other executive or founding fits where growing markets and owning the numbers is the scarce resource. If you need Brazil or LatAm to produce, that’s the conversation I want.
If this is the ownership you’re missing, write. A short note beats a long deck.